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Adjust Your View: Developing Multicultural Audiences for the Arts is "essentially a toolkit of ideas and steps intended to provide a framework for the development of multicultural marketing strategies for the arts and cultural products." ...more

Devon Smith, nonprofit manager and author of the always interesting "24 Usable Hours: Where Numbers Meets Art" bog, recently posted her thoughts from the Americans for the Arts Half Century Summit about social media related sessions. S...more

Ebonie C. Pittman, Arts Program Associate for The Wallace Foundation, studies the recruitment, retention, and career and professional development of people of color in middle- and senior-level management positions in New York City-based dance compani...more

Our colleagues at the American Association of Museums have graciously agreed to allow performing arts professionals and advocates to participate in AAM’s free Online Advocacy Trainings.   Mark your calendar for the upcoming sessions: So...more

Today, culture is more dispersed than ever before. The web has broadened both the quantity and kind of information freely available. It has distributed our collective experience across geographic locations; opened up a new set of creative possibil...more

How to Engage 20-Somethings in Your Cause by Dagmar King, Marketwire, August 2010 GuideStar "Finding new volunteers and donors is one of the biggest challenges facing nonprofit organizations. For the past few years, more and more nonpro...more

Among Theatre Communications Group's mission is to leverage the stories of the field to build greater public awareness of and appreciation for live theatre in America. The organization’s vision ranges from being the leader and innovator in ass...more

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Fundraising and technology challenges and opportunities. Lisa Niedermeyer, Virtual Project Manager for Jacob's Pillow Dance, discusses microdonations and other online fundraising questions and strategies the organization is using. This preceded ...more

Among the subject covered in our technology predictions for 2011, was  the future of the social media strategist, based on the report from the Altimeter Group from interviews conducted by analyst Jeremiah Owyang.   In this article f...more